Mass Messaging and Bluetooth Hotspot Marketing Strategies

With the latest technologies, several new methods of marketing strategies have emerged. And mobile marketing is one of the newest additions to marketing strategies. SMS and Bluetooth marketing strategies are the most advanced methods of marketing strategies. Both have their own special features. Let's talk about SMS marketing first.

The latest development in marketing strategy is SMS marketing, which means that a company uses SMS technology instead of email or phone call. However, SMS marketing is much better than email or phone call. Not only does it take less time to communicate with more people, it's also one of the cheapest ways. However, SMS marketing also has other characteristics.

Please note that the SMS service (불법문자) is considered a spam-free communication medium. This makes it more certain that your message will reach the intended customer, unlike email marketing, which often ends up in someone's spam box. It is also better than a phone call because there is less chance of harassing the customer, often due to annoying phone calls.

It's also better because the salesperson doesn't have to spend a lot of time getting the customer to understand what they want to say. Another important thing in SMS marketing is that due to the very small space (max 160 words), there is no word juggler, so you get straight to what you want to convey with your message. It is also beneficial for the customer because the text message is saved on his mobile phone and therefore he has the opportunity to read it several times to better understand if it is interesting.

The storage and transmission method used in SMS services is also an important factor because if the customer is out of range, the message will remain in the SMSC for up to days if necessary and will be delivered to the customer's mobile phone when it is out of range. range. or turn on his cell phone. Again, mass messaging allows a business to send the same message to multiple customers. In this case, you just need to write the message once and call multiple cell phone numbers you want to send the message to and your message will be sent to these numbers at the same time. This makes it easy to see how useful SMS marketing is for both the company and the customers.

Another important mobile marketing tool is Bluetooth marketing, which contains a wealth of information in the form of text or video images, coupons, calendar alerts, text, web links and so on. can be sent directly to customer's mobile phone. But in this case, it is important that the customer is within range of the transmitter and also needs the customer's authorization. But it makes it possible to send much more stuff and information to the customer's mobile phone if the sender gets the customer's permission.